About Keith Branson

Founder bio and credentials for blog posts on bullystickscentral.com

Keith Branson is the co-founder of Bully Sticks Central, leading operations, warehousing, and sourcing for the brand. He brings a background in manufacturing and entrepreneurship to the work of getting every single-ingredient chew BSC sells from grass-fed American and Argentinean farms onto pet parents' doorsteps.

Keith and his wife are the parents of three rambunctious boys, plus two Jack Russell Terriers — Carry and Joe D.

What Keith handles at BSC

Sourcing — relationships with grass-fed American and Argentinean ranchers and processors, ensuring every chew BSC sells meets our single-ingredient standard.
Operations — warehousing, fulfillment, and logistics across the United States.
Quality control — every batch reviewed against the BSC pillars before it ships.
Customer commitments — the operational backbone behind the 100% high-quality guarantee.

Why Keith built BSC

Like co-founder Preston Smith, Keith couldn't find chews he trusted to give his own dogs. He brought a manufacturer's eye to a pet treat industry that, in his view, was happy to hide its sourcing and processing behind marketing language. BSC is built on the opposite premise: name the ingredient, name the country of origin, name the percentage.

The brand pillars Keith builds operations around

100% natural — no chemicals or artificial ingredients
Single-ingredient — only one ingredient on every label
Fully digestible — 100% digestible, with no rawhide
Ethically sourced — from grass-fed American and Argentinean farms
100% high-quality guaranteed — "If we didn't meet that commitment, we want to know."